What Makes City Chic Special
Fashion Designed for Curves
City Chic creates clothing designed specifically for curvier body types—blend classic and trendy styles that celebrate plus-size fashion. CEO Phil Ryan states the brand’s vision is to empower curvy women with fit, styling, and experiences unlike anyone else.
🛒 Multi-Channel Accessibility
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90+ stores across Australia and New Zealand
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User-friendly online store, often featuring NZ-exclusive styles like bridal and event wear
Bridal & Occasion Wear
In 2024, City Chic introduced its First Impressions bridal line (sizes 12–24), featuring romantic, luxurious gowns and bridesmaid dresses. Price range: NZD ~$299–499.
Customer Insights
Positive Feedback
Many customers appreciate the stylish assortment and excellent in-store service:
“Awesome customer service from Bella… got 2 gorgeous bras for the price of 1!”
“City Chic caters to bigger ladies and they stock some VERY flattering dresses.”
Areas to Improve
However, some issues are recurring in feedback:
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Sizing inconsistencies:
“Their sizing is getting more inconsistent… I’m having to jump 2 to 3 sizes!!!”
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Quality concerns:
“The quality is very similar to SHEIN to be honest.”
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Shipping hiccups:
“Ordered on 14 Jan, it still hasn't arrived… dreadful courier.”
Why Choose City Chic NZ?
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Plus-size specialist: Designed-to-fit sizes 12–24
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On-trend & occasion wear: Including bridal and event collections
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In-store support: Friendly, attentive staff praised by many
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Omnichannel convenience: Buy online, try in-store, easy returns
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