What It Does
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Protects against drink tampering: The drink cap covers your tumbler to prevent pills or powders being slipped in. It's made of nylon/spandex and fits most vessels.
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Dual-purpose: Functions as both a hair accessory and a wearable safety tool.
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Reusable & washable: Machine-washable, and includes a hygienic pocket for storage when not in use.
Media & Social Impact
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Featured on Shark Tank: Shirah appeared on the show; Lori Greiner called it “genius” and said it should be in everyone’s hands.
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Viral on TikTok: Hundreds of thousands of followers, wide awareness among young adults and college communities.
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Global outreach: Over 600,000 units sold in 40+ countries, including partnerships with schools, festivals, and retailers like Bumble and Forever 21.
Pricing & Availability
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Retail price: Around USD 12 for individual scrunchie units; specialty kits and keychains available (e.g. a “Drink Hat” cap for ~$40).
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Discounts: Common coupon codes for 10–20% off site-wide .
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Markets: Sold via NightCapIt’s website, Amazon (including India for ~₹3,146)
Is It Right for You?
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Great for festivals, bars, parties, or college settings where drink safety is a concern.
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Compact, reusable, and visually appealing—ideal for young adults, students, or frequent social-goers.
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Consider it an extra layer of prevention—not a guarantee.